Dave Campbell's Texas Football
Dave Campell's Texas Football started out in 1960 as a magazine published out of Campbell's own kitchen. Today the magazine is an IMG property and is one of the best-selling football magazines in the state, being dubbed "The Bible of Texas Football".
TexasFootball.com came to Digome with the need to update their website’s appearance and provide their users and visitors with the optimal online experience, while managing a wealth of information dating all the way back to the 1920s.
Digome delivered with a design that is sleek and easy to navigate not only for end users, but also for those contributing content on an admin level.
The Digome team worked closely with TexasFootball.com to identify their needs as administrators of the site, resulting in an improved work-flow on the back-end and better control of content creation. With the help of Digome's codec independent video player, TexasFootball.com now has the luxury of uploading any format of video to play on their site. A vertical ad server was also put into place, allowing administrators the ease of managing ads and sponsors throughout the site.
Fans now have a more interactive role on the site. Visitors can add their thoughts to the site through the "Watercooler Talk" feature, not to mention, buttons to "share" to your social networks can be found on almost all content pieces. The official Twitter feed also lives on the homepage.
And for those looking for exclusive access, fans can join Dave Campbell's Extreme Access, providing highlight videos, additional online stories and more on a monthly or yearly basis. Digome's e-commerce platform allows recurring subscription billing to maintain their member database.
"Your team has so wildly exceeded our expectations on the new site that I don’t even know how to quite phrase it. They’ve been phenomenal from start to finish – Tim, Brice and Brian all did really quality work. I’ve really enjoyed working with them. If I could give a grade for everyone, it would be an A+, truly." - Travis Stewart, Multi-Media Managing Editor of Dave Campbell's Texas Football
Visit Dave Campbell's Texas Football at TexasFootball.com